AED 156k
impact / year
SFC
One SFC · Board pack
SFC Group — Group Command Center
Farm-to-Plate Supply
Prepared (Dubai)
For the Chairman's Office · 25 decisions pending
Filters applied: Last 3 months · All divisions · All brands · All regions · Sample data – prototype
Last 3 months · All divisions · All brands · All regions
Farm-to-Plate Supply
SGTC Trading and Muralya Dairy feeding every SFC kitchen — demand, prices, production, waste and price shocks.
01What happened?
Waste, last 4 weeksAED 999k5.3% of food bought · 21 of 52 outlets over target
Stock-outs, last 4 weeks744 outlets ran out 5+ times
Bought from own companies55%AED 16.5M of AED 30.3M via SGTC & Muralya
Supplier OTIF93.7%On time, in full — spend weighted
Waste and stock-out tracker
By outlet, last 4 weeks. Deep orange = above the division's waste target.
Top 10 outlets by waste value
AED thrown away in the last 4 weeks
All outlets
| Outlet | Most missing | |||
|---|---|---|---|---|
| SFCS Contract Catering — Abu DhabiCatering · Abu Dhabi | 7.2%target 6% | AED 247k | 2 | Cashew |
| SFCS Contract Catering — DubaiCatering · Dubai | 7.0%target 6% | AED 119k | 0 | — |
| SFC Hotels & Resorts KhalidiyaHotels · Abu Dhabi | 6.1%target 5% | AED 93k | 5 | Cashew |
| SFC Hotels & Resorts Al WahdaHotels · Abu Dhabi | 6.5%target 5% | AED 85k | 0 | — |
| SFC Hotels & Resorts KochiHotels · India | 4.2%target 5% | AED 60k | 1 | Beef |
| SFC Hotels & Resorts Al JimiHotels · Al Ain | 4.1%target 5% | AED 59k | 5 | Flour |
| SFCS Contract Catering — Al AinCatering · Al Ain | 6.7%target 6% | AED 51k | 4 | Beef |
| SFCS Contract Catering — SharjahCatering · Sharjah | 5.3%target 6% | AED 49k | 1 | Tomatoes |
| 49ers Steakhouse & Lounge Al WahdaRestaurants · Abu Dhabi | 4.2%target 4% | AED 20k | 3 | Tomatoes |
| ENKAI Al WahdaRestaurants · Abu Dhabi | 5.6%target 4% | AED 19k | 2 | Basmati rice |
| ENKAI KhalidiyaRestaurants · Abu Dhabi | 3.9%target 4% | AED 15k | 2 | Fresh milk |
| India Palace Yas MallRestaurants · Abu Dhabi | 7.9%target 4% | AED 13k | 2 | Basmati rice |
02What will happen?
Demand forecast — next 12 weeks
Top 10 ingredients for all divisions, built from outlet sales, hotel occupancy, catering headcounts, the wedding season, festivals, major events and Ramadan pre-stock.
Chicken — forecast demand vs SGTC stock
kg per week · click a week for its drivers
Forecast demandPlanned purchasesSGTC stock (projected)Safety stock
12-week outlook
Covered
Planned purchases keep SGTC above safety stock all 12 weeks.
- Stock today
- 44,000 kg · 1.0 wks
- 12-week demand
- 523,652 kg
- Value at today's cost
- AED 6.07M
Who uses it
Restaurants15%
Fast Casual44%
Hotels7%
Catering35%
2 Nov
Wedding season starts
9 Nov
—
16 Nov
—
23 Nov
—
30 Nov
National Day, Abu Dhabi F1 Grand Prix
7 Dec
Wedding peak
14 Dec
Dubai Shopping Festival, Wedding peak
21 Dec
Christmas
28 Dec
New Year
4 Jan
—
11 Jan
Ramadan pre-stock
18 Jan
Ramadan pre-stock
| Ingredient | 12-wk demand | Planned | Stock today | Weeks cover | Status |
|---|---|---|---|---|---|
| Chicken · SGTC | 524k kg | 510k kg | 44k | 1.0 | Covered |
| Basmati rice · SGTC | 94k kg | 86k kg | 19k | 2.4 | Below safety from 11 Jan |
| Fresh milk · Muralya | 584k L | 594k L | 9,000 | 0.2 | Covered |
| Paneer · Muralya | 43k kg | 43k kg | 1,200 | 0.3 | Below safety from 14 Dec |
| Beef · SGTC | 42k kg | 42k kg | 9,500 | 2.7 | Covered |
| Cooking oil · SGTC | 143k L | 142k L | 34k | 2.8 | Covered |
| Onions · SGTC | 174k kg | 175k kg | 16k | 1.1 | Covered |
| Tomatoes · SGTC | 160k kg | 161k kg | 6,500 | 0.5 | Covered |
| Flour · SGTC | 146k kg | 142k kg | 30k | 2.5 | Covered |
| Cashew · SGTC | 7,522 kg | 7,200 kg | 1,400 | 2.2 | Covered |
Supplier price index — 3-month forecast
What our supplier charges vs the market for the same specification (Jan 26 = 100). Orange flag = still rising while the market eases.
Cashew (W320) — Malabar Cashew Exports vs market
Index, Jan 26 = 100 · shaded band = likely range
Our supplierMarketForecast
Our supplier, last 3 months+9.3%Market -5.9% · +28% since January
Next 3 months+3.6%Expected 39.38 · range 37.02–41.75 AED/kg
Paying vs market+17.9%AED 215k a year above market on AED 1.20M
| Item | Ours, 3 mo | Market, 3 mo | Vs market | Next 3 mo | Signal |
|---|---|---|---|---|---|
| Basmati rice (1121)SGTC (Punjab mills) | +5.8% | +5.5% | -0.3% | +3.6%6.87–7.52 | In line with market |
| Chicken (fresh, whole)Gulf Poultry Co. | +1.7% | -1.5% | +3.0% | +0.9%11.25–11.94 | Rising while market eases |
| Beef (chilled, AU grain-fed)Southern Cross Meats | +3.6% | +3.5% | -0.5% | +2.7%76.26–86.00 | In line with market |
| Dairy (milk, cream, laban)Muralya / Al Ain Farms | +0.9% | +0.9% | -0.4% | +0.9%4.47–4.69 | In line with market |
| Cooking oil (sunflower)SGTC Trading | -0.6% | -0.7% | +1.5% | -0.9%6.57–7.06 | In line with market |
| Fresh vegetables (basket)Emirates Fresh Produce | -5.0% | -4.2% | -3.3% | +3.0%5.00–5.99 | In line with market |
| Cashew (W320)Malabar Cashew Exports | +9.3% | -5.9% | +17.9% | +3.6%37.02–41.75 | Rising while market eases |
Muralya Dairy — production plan vs group demand
Weekly plan for the next 12 weeks across all SFC kitchens. Spare volume can be sold to outside hotels and retailers.
Milk — Muralya plan vs SFC demand
L per week · deep orange = demand above plan
Production planGroup demand (forecast)
Surplus to sell outside
AED 795k /yr margin
AED 2.45M a year of sales across milk, yoghurt and ghee at today's spare run-rate.
- Milk spare / wk
- 8,298 L
- Outside price
- AED 3.90/L
- Margin if sold
- AED 518k/yr
- Peak vs plan
- -7%
03What should we decide today?
Price shock simulator
Move freight or ingredient costs to see the effect on EBITDA margin (all divisions, last 12 months) and which dishes to re-price.
Freight cost+10%
Freight is about 8% of food cost
Ingredient cost+10%
Applies to
Extra cost a year
+AED 3.64M
EBITDA margin
-0.43 pts
16.0% after the shock
Dishes to re-price
12 of 13
SFC Plus, India Palace, SFC Hotels & Resorts
Freight +10% and Chicken (fresh, whole) +10% would add AED 3.64M a year to food cost on AED 848.7M of sales. Re-pricing the 12 flagged dishes protects AED 759k of it.
| Dish | Price | Food cost today | After shock | Margin at risk / yr | Re-price to |
|---|---|---|---|---|---|
| 8-piece bucketSFC Plus | AED 59 | 28.0% | 30.1%target 29% | AED 260k | AED 63.50 |
| Zinger mealSFC Plus | AED 27 | 28.9% | 30.5%target 29% | AED 163k | AED 28.50 |
| Butter chickenIndia Palace | AED 58 | 30.2% | 31.7%target 31% | AED 79k | AED 61 |
| Chicken biryaniIndia Palace | AED 52 | 29.8% | 31.2%target 30% | AED 68k | AED 54.50 |
| Wedding banquet menu (per head)SFC Hotels & Resorts | AED 145 | 33.1% | 34.0%target 33% | AED 54k | AED 149 |
| Mixed grillMiknan | AED 95 | 32.6% | 34.0%target 32% | AED 35k | AED 99.50 |
| Large chicken tikka pizzaPizza Pan | AED 54 | 27.8% | 28.6%target 28% | AED 33k | AED 56 |
| Cashew chickenGolden Dragon | AED 56 | 28.6% | 29.9%target 29% | AED 23k | AED 59 |
| Shahi kormaSthan | AED 78 | 29.5% | 30.6%target 30% | AED 12k | AED 81 |
| Ribeye 300 g49ers Steakhouse & Lounge | AED 245 | 35.9% | 36.3%target 36% | AED 12k | AED 248 |
| Classic beef burger49ers Burgers | AED 42 | 31.0% | 31.2%target 31% | AED 10k | AED 42.50 |
| Mutton biryaniIndia Palace | AED 68 | 32.4% | 32.6%target 32% | AED 9k | AED 68.50 |
| Paneer tikkaIndia Palace | AED 48 | 27.1% | 27.2%target 28% | AED 3k | Keep |
AED 109k
impact / year
AED 102k
impact / year
AED 94k
impact / year
AED 56k
impact / year
AED 88k
impact / year